Linking Programs

What are linking programs?

One of the important factors for getting great positions on Google is the number of inbound links, and specifically the quantity of quality inbound links from authoritative sites, to your website.

Many businesses miss out on the opportunity to develop inbound links to their websites, even to the extent of discouraging them for fear of damaging their brand presence.

As well as providing strategic link building programs for your website, we have developed the "Link to Us Program" which encourages users of your website to link to your site, while still allowing you to control the link, branding and messaging that is used.

What are the benefits of linking programs?

By using our linking program service, you will benefit from:

an increase in the number of inbound links to your website, which will help to increase your rankings on Google
being able to control the use of your brand and your logos on other websites, since you maintain the creative and anchor text, especially useful if you need to change that creative due to a brand redesign, creative overhaul or change in messaging
the ability to monitor the use of your brand and your logo, as prospective linkers to your site will give you their contact and site details, allowing you to control the usage of your brand.

How can linking programs work for me?

A "Link to Us Program" can be used for any website to encourage and increase the number of in-bound links, whether you are marketing your business to consumers or other businesses, are a not-for-profit organisation such as a charity, or even want to promote a specific area such as an event or sport sponsorship.

There are a number of your target audiences that will be happy to link to your website, and we can manage the whole process - you just need to add a link to your website.

Why should I use linking programs?

As well as providing you with valuable in-bound links that will help your search rankings, the linking program can also be used to enable you to develop relationships with your target audiences online and start online communities, which can provide value to you.

Our linking programs received recognition when the "Link to Us Program" on the London 2012 website won the Interactive Marketing and Advertising Award in 2005 for the Best Use of Search.

Find out more about how linking programs can help your business

If you want to know more how linking programs or any of our SEO services can help your business, click here to contact us.